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The AED Center for Private Sector Health Initiatives facilitates mutually beneficial partnerships between the public and private sectors to create viable new markets for products and services that address pressing health and social welfare challenges around the world and create sustainable health impact. Through projects like NetMark and the Private Sector Program (PSP), the Center has created the Full Market Impact™ (FMI™) model for cross-sector planning and investment that leverages the respective skills and resources of public and private sectors, and improves public health through education, promotion, and tapping into market forces. AED's seasoned headquarters and field staff manages approximately $135 million of contracts for public-private sector partnerships. The Center provides the private sector with practical tools for identifying the needs of consumers at the bottom of the pyramid, creating value-added health products and services, and then successfully marketing them. AED supports cross-sector partnership through its leadership, technical assistance and strategic investments in areas such as technology development and quality assurance, market research, distribution support, financing, advocacy for a favorable regulatory environment, demand generation/public education, and development of effective segmentation through the improved targeting of subsidies. In previous projects AED has provided the following services to the private sector:
CPSHI Brochure (290 KB, PDF) |
In partnership with
P&G and its local partner, Segerea Pharmacy, T-MARC Company
launches PUR point-of-use water treatment in Tanzania.
As of June 2009,
almost 300 peer educators have been trained through the Tanzanian
Marketing and Communication (T-MARC) Project’s Jipende!
(Love Yourself) small grants initiative.
"Access to
Survival," a compelling documentary about a remarkable public-private
partnership to prevent malaria, has received nine awards this year.
Among the awards is a Cine Golden Eagle, whose past winners include
Steven Spielberg and Ken Burns.
In a decade-long
initiative to protect millions of families from malaria in sub-Saharan
Africa, a U.S. government-funded project helped sell 50 million
bed nets in seven countries, crafted a voucher system to allow the
poor to receive them for free or partial cost, and created enough
incentives for private companies that they invested $88 million
to expand their businesses
AED is a nonprofit organization working globally to improve education, health, civil society and the environment, the foundation of thriving societies. Focusing on the underserved, AED’s worldwide staff of 2,000 implements more than 300 programs serving people in all 50 U.S. states and more than 150 countries. In collaboration with local and national partners, AED fosters sustainable results through practical, comprehensive approaches to social and economic challenges.
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CPSHI
Job Openings
1825 Connecticut Ave., NW, Washington, D.C. 20009-5721